Chain of Confidence: Tupperware’s Chain of Confidence honors women around the world and the profound, life altering impact that they can have on one another. The campaign celebrates the powerful bonds of friendship that connect women together and significantly shape who they are and who they have the potential to become. Women connecting with one another creates an extraordinary source of strength enabling them to feel confident in themselves, secure in their ability to succeed, empowered to make their voices heard and motivated to continually strive for greater achievements.
Camp Confidence: Tupperware’s Camp Confidence is the second phase of the Chain of Confidence campaign. It offers women around the world confidence boosts through a panel of experts, or "Confidence Counselors," who provide tips and advice in their respective areas of expertise. Counselors include: health & wellness guru Bethenny Frankel, financial expert, Laura Rowley, relationship coach, Logan Levkoff and beauty specialist, Carie Brescia
Features available on ChainofConfidence.com:Tupperware created ChainofConfidence.com, an online community where women can link to the chain and join an online discussion of how friendship has had a profound effect on their self-confidence. Visitors to the site can sign-up to receive email newsletters and SMS tips from the Confidence Counselors, contribute to Boys & Girls Clubs of America’s SMART Girls program and participate in interactive voice-blogs through the website's updated technology. There is also a Facebook application to encourage your friends to join Camp Confidence and exchange confidence stories through an interactive message board and blog. The site also includes event photos and videos for you to view
Tupperware and the Boys & Girls Club of America’s SMART Girls: Through a major partnership with the Boys & Girls Clubs of America, Tupperware will sponsor their SMART Girls program offered in select clubs nationwide in order to promote confidence and healthy choices for young women and girls. Tupperware Brands Corporation is donating $1.5 million dollars over the next three years to the organization.
The BGCA’s SMART Girls program is designed to guide young girls, ages 8-17, in making smart choices for their future and in helping them discover the best in themselves in areas of health, fitness, prevention, and specifically, their self-esteem. Tupperware hopes that the SMART Girls program will help foster positive connections between young women allowing them to develop a strong sense of self-confidence that will enable them to become leaders in their communities
Facebook: is a social networking web site that makes it easy to keep up with your friends and family (assuming they are also Facebook members!). You can also meet new people on Facebook. Sign up for a free Facebook account here
Once you have your Facebook account be sure to visit Chain of Confidence's Facebook page here.
Facebook Applications: also called "apps", these are little programs that you can use to have more fun on Facebook. CoC's Facebook application "Confidence Meter" lets you share your confidence level for that day plus send and receive confidence boosters and special surprises from other Confidence Meter users. You can add it to your Facebook page by clicking here. You'll need to be logged onto your Facebook account to add the CoC app to your page
Mobile Alerts: are personalized updates that are sent directly to your cell phone or other mobile device. It's a great way to stay up-to-date on CoC news and events while you're on the go. To sign up for CoC mobile alerts click here.
Voice Messages: introduce yourself to the CoC community and share your stories with our voice blog program. You can record your message, which will appear on the CoC site shortly after you upload it, by using your computer's microphone or calling our voice message toll-free number. To get started, click here.
